<aside> 🤓 here are some sources, in case you want to know more: - book: measure what matters - explanatory video (portuguese) - comprehensive video (english)
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the OKRs (Objectives and Key Results) are a goal management methodology that helps companies set clear, measurable objectives and track their progress.
objectives are WHAT must be achieved. no more, no less. by definition, goals are meaningful, concrete, action-oriented, and (ideally) inspiring. they must be ambitious and challenging, but still realistic and achievable. make sure your objectives are clear and easily understandable by everyone in the company.
after defining your goals, you need to establish the key results that will help measure progress toward those goals. they are HOW we get to the defined objective. these key results must be measurable, specific and relevant to the overall objective.
the question to ask yourself is: by completing these key results, do I achieve my goal?
for each objective, define between 3 and 5 key results.
to maintain focus and momentum toward objectives and key results, it's important to set clear deadlines. in the case of wee!, we defined that OKRs will be quarterly.
OKRs are shared with everyone in the company. this helps ensure everyone is working toward the same goals. plus, by sharing your OKRs, you can receive valuable feedback and ideas that can help improve your goals.
tracking the progress of your key results regularly is essential! this will help ensure you are on track to achieve your goals and identify any deviations that need to be corrected.
additionally, review your OKRs regularly to ensure they are still relevant and aligned with company goals.